For subscription businesses, payment performance is directly tied to revenue and retention. Each billing event—signup, recurring billing, and retry after a failed payment—represents a critical moment when revenue can be won or lost. A single failed transaction can disrupt the customer experience and lead to churn, especially if it occurs early or isn’t resolved smoothly.
This guide breaks down each billing event, explains why authorization outcomes vary, and shares proven strategies to increase approval rates, reduce friction, and keep customers engaged.
Download this guide and learn:
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- Why payment performance at each billing event requires a different strategy
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- The difference between Customer-Initiated and Merchant-Initiated Transactions—and why it matters
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- How to increase approval rates at signup, during renewals, and after declines
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- What to look for in a failed payment recovery solution
Ready to reduce churn and increase revenue? Download the guide to learn how targeted optimization across the entire subscription billing cycle can improve your bottom line—and create a better experience for your customers.